“Wanna meet for coffee?”
Posted by Greg Heeres on February 6, 2010
For years my family has noted and joked at the number of pharmacies, banks, and burger joints on every corner of most intersections. Just this week while traveling, I was alerted to the growing number of coffee offerings (Caribou Coffee, Starbucks, Java this, Java that, Biggby, and Seattles Best). There were even coffee names that made me grin such as Jittery Joes, GrabbaJabba, Mudhen and my favorite – Unibrew).
Why is coffee so popular? Is it we enjoy the taste of the bitter bean? Could it be that the aroma is a better wakeup than a warm shower? To keep up with the Joneses who are running at mach speed we are addicted to the jolt of caffeine?
At a coffeehouse recently I overheard an order: “I’ll take a Kenyan blend, double shot of Expresso, a measure of alertness mix, and a spurt of Hershey’s caramel sap.” I was Thesaurusly confused. The trained barista making this custom concoction didn’t bat an eye. She just scientifically measured this into a marvelous morning 857 calorie beverage.
Coffee seems to be the universal venue. People relax, recline, converse, and read with their favorite beverage in their designer mug. Even with all of the technology especially the pace and presence of social networking, we still enjoy a good conv
ersation with a friend.
A friend of mine invited me to coffee this week. He said we were overdue and needed to catchup on life. I gladly accepted and put it into my calendar.
A recent study came out on U.S. life. It said Americans are more stressed, too tired, overly busy and lonely. I thought “lonely”? How could this be?
Immediately I realized the true value of an $8.57 Kenyan blend coffee isn’t the caffeine volume. It is in connecting with another human being.
Gotta run and connect with the Joneses. Maybe I’ll see you there drinking your Kona blend communicating with your friend through your Blackberry Curve.
